Peter is a leading authority, author and pioneer in aesthetic medicine and surgery. His Irish clinic was the winner of the Irish Healthcare Centre Awards twice. He is the Past-President and Co-founder of the European College of Aesthetic Medicine and Surgery, and he is author of over 20 book chapters and two textbooks in aesthetic medicine and surgery. Peter founded MeTime in 2019 to transform the experience for patients seeking plastic surgery and aesthetic procedures, an industry that is fraught with confusion for patients trying to access the right providers and appropriate care. MeTime is a disruptive marketplace that provides instant personalised advice and relevant suggestions by harnessing advanced AI and coupling them with algorithms developed by medical experts. MeTime offers Irish patients instant access to relevant healthcare providers in a secure environment. The platform was awarded Digital Aesthetic Marketplace of the Year 2024 by the All-Ireland Business Foundation.